Showing posts with label Customer focus. Show all posts
Showing posts with label Customer focus. Show all posts

Thursday, February 21, 2019

Customer Focus: The All-Rounder

The All-Rounder Andi Bill



As a young lady entering Mount Holyoke College, Andi Bill was one of the first people I met.  At the time, Andi was the assistant coach of the collegiate Hunt Seat Team. Andi had a knack at making all of us newbies feel welcome, patiently answering all of our questions with a kind smile.  As a coach she was firm, but fun, and her love of horses was evident above all else. Andi is an accomplished engineer, but has never let her passion for horses, and teaching riding take a back burner.  

Tell us about your “horse history”
Andi began her horseback riding career at a young age


I have been riding my whole life!  My mom rode when she was pregnant with me.  I started showing competitively when I was seven.  I competed at Pony Finals every year from 1986 through 1995. I continued to ride as a junior, competing in the 3’6” equitation and junior hunters always showing and learning.



Andi loved horses from as far back as she can remember
I attended Mount Holyoke College, competing as an intercollegiate equestrian and serving as captain of Mount Holyoke’s IHSA (Intercollegiate Horse Show Association) team my junior and senior years. I rode as an alternate on the United States Intercollegiate Team in Luxembourg and Malmo, Sweden, and was chef d’equipe for the winning American team in 1999. The IHSA provided a welcoming horse community of riders of diverse backgrounds and experience levels. It was at Mount Holyoke that I discovered that I enjoyed teaching just as much as I enjoyed riding.

Tell us about your riding and teaching philosophies
I like to keep it simple.  The four P’s:) Posture, Pace, Path, and Patience! I am a stickler for position; correct equitation allows the rider to effortlessly stay in balance with their horse and communicate as effectively as possible with their equine partner. Developing pace and planning your path are key to a successful ride and I focus on this with all of my riders. Finally, patience: have patience with your horse, patience with others, and patience with yourself. Slow down and recognize that errors provide the best opportunities for learning and improvement. Understand that learning and improving takes time!

Andi is just as passionate about teaching as she is about riding


I also think that a well-rounded equestrian education is essential.  It is important for riders to understand and experience different disciplines.  There is so much to learn, and the more we know, the better horse people we can be. Every experience with horses is unique, and being able to draw from a variety of approaches allows us to better engage with each experience. 

Tell us about what you are currently doing
I have found a job that allows me to balance horses and work. I work for the University of Wisconsin-Madison as a Traffic Operations and Safety Program Manager.  
In addition to that, I get to teach and ride.  I own and operate Sugar Creek Stables with my partner, Brenda Seggerman.  SCS is a multidisciplinary facility with a unique community of diverse horses and riders.  We have an awesome barn family formed around the love of horses. 

Andi and some of her barn family

SCS offers lessons and leases year-round. Over the spring and summer, some of our riders attend 4H, dressage, and hunter/jumper shows throughout southern Wisconsin and the Chicago area. Throughout the year, SCS regularly hosts dressage and hunter seat clinics.

What advice do you have for other riders?
Enjoy the bond between horse and rider! There is nothing more valuable in riding than developing relationships with the horses that you ride. Take the time to get to know your horses and enjoy the relationships that you build.

Riding builds so many valuable skills that apply to nearly every aspect of your life. One of the neatest things about riding is that there is always something to improve upon and always something new to learn. Enjoy the process and never stop learning! 

What is your favorite Simple Equine product and why?  
TWO favorites!
Illuminating Dead Sea Salt Polish: While we have just one gray horse--a mare named Channing--she keeps us busy in our attempts to keep her clean! Especially at horse shows, the Illuminating Dead Sea Salt Polish works wonders on manure stains and keeps her looking sleek and shiny.

Nourishing Avocado Tail Treatment: We use this product on many of our horses. We like to massage the tail treatment into the dock and tail while grooming, let it work its magic while the horse is ridden, and then wash the tail every so often to keep it nice and clean. This product has been keeping our horses’ tails moisturized and full all summer long. Not only does the tail treatment smell divine, but a little bit goes a long way and the bottle lasts quite a while.

Monday, February 26, 2018

Customer Focus - The Gentle Giants of Charleston, SC

Lizzie, Brittany, Jackson and me

I just came back from a trip to Charleston, South Carolina.  While I was there I got to visit one of my customers, Classic Carriage Works, or rather many customers  -  Elwood, Carson, Jackson, Berry, Larry, Bud, Dakota, Franklin and Gerald.  
There has been so much press around the carriage industry lately.  I’m not an activist for, nor am I against the carriage industry.  I’m simply a horse crazy girl.  So from a horse lovers perspective, I write this article, this customer focus, about nine lovely black Percheron horses who help show downtown Charleston to folks from a different perspective.  
Brittany, the barn manager at Classic, was kind enough to let me spend a good portion of two days with the horses.  During my stay, I was also taken around to see the other 4 carriage companies that serve Charleston.  Each barn had a different personality, even different kinds of horses - for example, Charleston Carriage Works has a fleet of beautiful chestnut Belgian Drafts, and Palmetto Carriage Works is the only company in town who drives pairs of mules.  
Carson on his way out of the barn

All the horses seemed happy and in good condition; I was allowed to go around and greet horses at every company.  The barns were clean, the atmosphere peaceful, the tack clean.  Again, these are just general horse crazy girl observations.  I didn’t see anything alarming or not right, anything that I wouldn’t see at any regular boarding barn with private clients.  
Jackson and his adorable droopy lip
But let's get back to my Percheron friends and Classic Carriage Works.  Classic has been an active barn longer than any other in Charleston.  It has stalls for six horses.  In combination with the city stable, the horses are rotated in and out of town to a lovely farm so that they all get some down time.  
Many of Classic’s horses came from less than ideal circumstances.  In fact, the majority of horses in the carriage industry were bound for the slaughter house.  To put it in a not so nice way, there is a lot of meat on an 18hh draft horse.  Brittany showed me the scars on Jackson from his previous life.  Jackson is one of their newer horses, and I’m glad to say some of our Simple Equine products are helping to heal him.  Given the tough life he came from, it was amazing to me that he could be so sweet and gentle.  Brittany said it’s taken him a little while to warm up, but he’s only been with them for a short time and I was amazed at his calm demeanor and friendliness towards me.  Not only that, but when he was hanging with me he had the most adorable and droopiest lip you’ve ever seen - a sure sign of a happy and relaxed horse in my books.  

Giant 18hh+ Carson
Carson taking me on my tour



















Carson is a large 18hh Percheron, very handsome, and I think he actually believes he is hot stuff.  I went on a historical carriage ride with Carson all over downtown Charleston.  I’m not at all experienced with driving, but there were definitely similarities to riding.  The main differences to me were the importance of verbal communication with the horse and also making sure you swing far and wide so as not to hit any parked cars!  I could see Carson’s right ear turned back, listening to his driver, as we would make a left or right or pull to the side of the road to let cars pass by.  

Back at the barn, Brittany decided I should see what it’s like to pull a carriage.  Yes, me, little 100 something pound person, pull the same carriage as my 2000+ pound friend Carson.  To my surprise, it wasn’t very hard, and trust me I am not a very strong human being.  She also showed me what their special cushy shoes are like.  I’ve never seen special shoes like these- a thick piece of shock absorbing material with a little bit of extra grip on the bottom.  This shock absorber goes on after the regular metal shoe, and gets changed out frequently.  It’s one of the thing that gets monitored by the City of Charleston.  
And talk about monitoring.  Brittany showed me their book of rules and regulations.  Seriously, if all horses in the world were monitored like these gentle giants, the horse world would be a better place.  They can’t work if their shock absorbers are less than 1.5inches thick.  They can’t work if their internal temperature gets too high.  If it gets above 95 degrees or a heat index of 110 degrees no carriage rides are allowed.  There is a limit on the number of carriage rides each horse can do in a day.  They have to have a certain amount of rest time between carriage rides.  And the list goes on and on.  It’s not to say all horse owners need strict guidelines, there are plenty of well loved and well taken care of horses out there in the world, but there are also those who could use some governance.  I think it’s pretty cool that there is a governing body to ensure the horses are treated well.  And beyond that governing body, you have real horse loving folks working at Classic, and they go far above and beyond the rules.  

A horse girl in horse heaven with giant Elwood
The fondness all of the employees at Classic, and for that matter all the carriage companies I visited, have for the horses is quite evident.  Everyone of course has their favorite.  The employees  know the horses’ personalities, their likes, dislikes, what makes them happy, what they are scared of, even what might catch them off guard.  I’ll use Berry as an example.  Berry, I was told, takes his job very seriously.  He’s all business.  In fact, as Berry was about to head out on his final tour of the day, Dave, the head driver/trainer, did not want to switch up the tour guide so that Berry would not be too confused.  “It’s not that he can’t do it,” said Dave, “Of course he can.  But Berry thrives on routine and I don’t want to throw him off or cause him unnecessary stress.”  I really love how in tune each and every person seemed to be with the horses.   I have seen many riding programs and other horse programs over the years where people wouldn’t be nearly that thoughtful.  
 What do the horses of Classic Carriage Works like of the Simple Equine?  They all use the Warm Weather Comfort Spray (fly spray), pretty much year round.  Charleston is warm enough that the flies never completely disappear.  All of the new horses they get in show up with docked tails, so the Nourishing Avocado Tail Treatment is also a huge hit, and Brittany reports great growth in both tails and manes.  They also use the Healing Calendula Salve and Soothing Chickweed Cream on various boo boos and irritations, especially on the new horses as they often have lots of skin injuries.  The handsome Carson is a big fan of our Illuminating Sea Salt Polish, especially after he returns from a break - the bugs out in the pasture  bother him. 

Whether or not you believe horses should have a job or pull a carriage or have a rider on top of them, I really do believe these beautiful draft horses are treated with love and respect, and genuinely like what they do.  It’s almost as if they know they’ve been given a second, better chance at life and they are happy with and thankful for the cards they have been dealt.  It seems a shame that folks don’t put their efforts to other parts of the horse industry, like rescuing horses from slaughter and trying to re-home them, just as many horse sanctuaries, and the carriage industry (in general) are doing.  There are thousands of horses in dire need.  Sure, the world isn’t perfect and not every carriage company is good, but in Charleston they all seemed pretty darn decent to this horse loving gal.  

If you are interested in visiting Charleston and taking a tour with Classic Carriage Works, please visit their Website: https://www.classiccarriage.com/  Thank you Classic for pampering your horses with Simple Equine products!  


This post is based on experience, learning and opinion.  You may or may not agree with what is written, but we hope that you will be left with information to consider, mull over, laugh at, or even agree to disagree about.  Thank you for reading.

Wednesday, April 5, 2017

Customer Focus - Helping the relationship between horse and owner

Laura DeAngelo and her Raptana

On a recent trip to Virginia for a graduate school reunion, I took the opportunity to meet a few Simple Equine customers from the mid-atlantic region.  One of these customers was Laura DeAngelo.  Laura is a multi-talented woman, the manager of a large tack store, the owner of her own horse and rider training business, and the artist of commissioned pet portraits.  Are you seeing a theme here?  Yes, Laura is devoted to horses like so many of us, and is lucky enough to make a living that is fully related to the horse industry in one way or another.

On a rainy day, I rolled up the gravel driveway to the farm where Laura does a lot of her horse and rider training.  She also boards two mares at this farm.  After we greeted each other, the first order of business was to meet Laura's two mares, Sookie and Raptana.  We ambled down to the large and beautiful green pasture where all the mares were peacefully eating the lush grass.

Right away, it was easy to see Laura's passion for horses.  The smile on her face grew as we approached young Sookie, a paint quarter horse just starting her eventing career.  We walked a little further afield to greet Raptana, a lovely, tall and athletic chestnut.  Laura has known both for pretty much their whole lives, as she started them both and has done most of their training.  We walked back towards Sookie, and Laura gently put on her halter.  Then it was off back up the hill to the barn so that Sookie could be groomed and tacked up.

 Laura with Raptana and Sookie

As Laura got Sookie ready, we chatted about horses, actually, I mostly peppered Laura with questions which she graciously answered.

How long have you been involved with horses?

"My mom says I was in love with horses before I ever saw one.  Though none of my immediately family rides, I sometimes wonder if it was something in my genes - I know that I had ancestors who were accomplished equestrians.  I've also always been fond of all animals.  As a child I was in awe of the horses grace and beauty."

"I convinced my mom to let me take riding lessons.  It came to me naturally.  But I struggled with my confidence in the saddle, I was a bit of a perfectionist.  If I couldn't do it correctly, I would get a little stressed or nervous.  I would think about all the possibilities of what could happen.  I was never the kid egging on my friends to go galloping across a field.  I'd be more likely to say that we should be walking across the field because of all the unknowns - whether the horses might become too excited or do something silly, whether there would be uneven ground etc.  I even had instructors who said that I was the only thing holding back my own riding ability.  What I realize now, when I reflect on that time as a novice, was that I was cautious, not because I was scared of horses or of riding, but because I knew that there was so much about the world of horses that I just didn't know."

"As I learned more and more, my confidence started to grow.  Also, when an instructor says you are the one holding yourself back, I think it makes you even more determined.  I became more devoted, I gained more knowledge, and got better and better.  Perhaps it was more of a slow and steady approach, maybe a bit unusual for a kid, but it worked for me."

Laura and Raptana


How did you know you wanted a career in the horse industry?

"Horses help me better myself as a person.  So many of the skills we learn in communicating with horses, enable us to improve our own lives.  The relationship and communication between horse and rider is what I really love."

"Horses have also been the one constant in my life.  Whether I've been down, or had a bad relationship, or even just a bad day, I could pull myself together and speak the horses language.  They would be 110% willing to work with me and that was a very amazing thing.  Even if a ride wasn't that good, you could go home, think about it, and try again the next day.  The best part is the horse doesn't hold a grudge the next day and is ready to begin again.  It's so incredible.  I'd like to be able to be like a horse: forgive and move on, and be flexible and so adaptive.  They are incredible creatures.  I continue to be awed and inspired by them.  They are our mirrors and a window into our own soul.  There was no doubt I needed a career that involved these amazing animals."

Laura giving a young horse some trail experience

Tell me a little bit about your training and teaching philosophies.

"In my business, I mostly work with horses who seem to be having an issue.  By issue I mean that there is usually a break down in communication between them and their rider, and it's causing trouble or friction in their relationship.  I will often work with the horse on my own, but I highly encourage the rider to be involved.  Yes, I often need to work with the horse myself for a period of time, but in the end it is the horse and rider relationship that needs to change and strengthen.  Oftentimes the horse is reflecting the rider.  My goal is to create peace and unity between the horse and rider."

"The first question to ask is, 'What is the root cause of why the horse is acting out in a particular way?'  Once we can reach the answer to that question, we can come to a solution.  It's also a matter of coaching the rider, to try and help them understand the situation and see things from a different perspective.  In the end, the experience has got to be fun and enjoyable for the horse and the rider.  I try to develop both horse and rider to have confidence in what they are doing, which in turn creates a real relationship."

"One of the best things for me is that seeing the elation when something clicks for the rider, when they think, Aha! that was really it.  The rider feels great, because they have been able to communicate in an easy, simplistic manner that the horse understood.  Thus both horse and rider are content."


Champions Laura and Sookie

What advice would you have for other riders?

"Remember why we did this to begin with.  We all started because we loved the creature.  We had an initial love and obsession for the horse.  The horses heart should be be at the center of everything we do.   If all we want is recognition and ribbons, it's at the sacrifice of the horse.  It's not about the fame, ribbons or competition.  You should ride because you enjoy it.  The horse needs to enjoy being with us as well. A rider should strive to find a place where the horse feels happy and relaxed about their job."

"Take the time to listen to your horse, and don't hesitate to get help if you are having trouble.  Even Olympic level riders get help with their riding and their horses.  We should all be trying to help each other be better with our animals.  There is no place for ego with riding.  Confidence yes, ego no.  Ego will get us in trouble.  Have the courage to admit when you are wrong, and admit where your weaknesses are.  The horse will often tell us where our weaknesses are.  We need to observe that and acknowledge it and work through it."


Laura giving Raptana a well deserved pat

What is your favorite Simple Equine product and why?

"Sookie, with her four white stockings, has thin, sensitive skin.  She is susceptible to skin conditions on her legs, especially when it is really wet and muddy.  The Healing Calendula Salve really helps her.  With scratches, it softens everything to where it will come off and then help to treat it.  I also believe it protects the skin and keeps out unnecessary water moisture."
We love Laura's thoughts on horses, riding and training, and thank her for being a great customer!

 Laura and Sookie

This post is based on experience, learning and opinion.  You may or may not agree with what is written, but we hope that you will be left with information to consider, mull over, laugh at, or even agree to disagree about.  Thank you for reading.

Sunday, March 19, 2017

Trainer to the stars, the equine stars, that is!



It was our first time selling at a large multi-day event.  My mom and I were manning the booth, not knowing quite what to expect.  There's always some anxiety at the beginning of a show or event that you've never done before- you never know if you'll get good traffic, and if people will be interested in what you are selling.  You just nervously wait for those first few sales, those first few conversations with customers. 


The event opened promptly at 9am.  A few people came rushing by.  We fiddled with our merchandise, changing the orientation of a product here and there, moving something slightly to see if we could get it into a better, more attractive position.  We sat down in our chairs.  All of a sudden I looked up, and saw these boots.  Beautiful brown leather, perhaps custom, and shining like they had just been polished or conditioned.  My attention moved upward, a very stylish outfit accompanying the boots that I was drooling over, and a friendly face smiling at me.  "Tell me about these products.”


That smiling face was Cari Swanson.  That day, Cari, without knowing anything about The Simple Equine, patiently listened while I explained that I developed, tested and handmade all of our natural grooming products.  We discussed a few of her needs, and she bought a few things to try.  A few months later, she placed an order at our online store.  I'm always very happy when we get repeat orders; it means we are helping horses and riders to feel good and look great. 


A few months after that, I was flipping through an omnibus for equestrian-related businesses in our area.  There were a few articles throughout the publication, and I started reading one about this amazing woman named Cari Swanson  who works with horses and equines who take part in movies, TV and commercials. All of a sudden it clicked... I think she's my customer!  I searched my sales records, and sure enough it was her. 


Having done a few customer focus articles by this point, I thought it would be amazing to have an an interview with Cari.  I took a chance and emailed her.  She replied warmly, inviting me to come visit her farm and meet her horses.  In January of 2017, just after our first reasonably big snow of this year, I drove up to her farm, in the Milbrook area of New York.  


As we sat down to a cup of cinnamon tea, I couldn't help but start asking questions - how often do you meet someone whose horses are equine movie stars?  To Cari, I probably sounded like some star struck goofball, nevertheless, she took it in stride, her inviting smile making me feel comfortable to dive right in.  


Tell me a little bit about your background?  


"I grew up with horses, from 4H and Pony Club to competing in eventing, dressage and showjumping.  I am also a USDF silver medalist and judge for dressage.  I had a decade long  career in publishing, but my passion for horses brought me out of New York City to a full time riding and training career.  I  followed my heart, and horses are what ultimately make me the happiest.  I train all kinds of horses and riders across many disciplines - young horses, problem horses, beginner riders, beginner actors, people with addictions, experienced showjumpers, eventers and dressage folks, and liberty training.  My goal is to improve the relationship between the horse and the rider, for the rider to be able to read the horse and tune into their energy.  My passion is to teach both horses and people."


How did you start training horses for movies?  


"I had friends in the film industry who introduced me to Producers and Directors who needed horses.   Word of mouth quickly spread when they discovered I always delivered quality well trained horses who hit their mark  for every take. Be careful what you wish for! I envisioned myself with horses on set, and imagining myself there definitely helped to make it happen."  



What goes into training a horse for a movie? 


"They must have the right temperament.  Patience, kindness, timing and repetition trains horses. It takes about 9-12 weeks of liberty and under saddle training to prepare a horse for a complicated sequence in a film.  When they do something correctly, I reward them with a firm pat and a calm tone of approval.  I do not use treats.  Too many treats can shut the horse down when they are full and thus have no more incentive. Treats also encourage biting.  It would be detrimental if an actor or crew member was injured."  


How many horses do you have right now?  

"I currently have 6 horses.  They are all shapes and sizes, including a miniature, paint, thoroughbreds and warmbloods."

Cari working with RJ

What famous movie actors or actresses have you worked with, and what horses of yours would we have seen in a film?  


"To name a few - Kevin Spacey, Russell Brand, Russell Crow, Ethan Hawke, Haley Bennett, Jennifer Garner, Viggo Mortensen and Colin Farrell,"  My favorite Director is Steven Sodebergh.”  Cari says calmly.  "They're all just people like you and me. To be honest, I'm not star struck by them.  I am however, extremely star struck by amazing equines.  One of my favorite memories was meeting Secretariat.  As for my horses you may have seen, RJ was in the movie Hidalgo; he was one of 5 horses that played Hidalgo. I also discovered and train Listo, a beautiful white Andalusian stallion now owned by Ashley Waller, who stars in Winters Tale. You will see my FEI Dressage gelding, Bond, and Listo in Ralph Lauren's latest advertising campaign.



Bond and Listo at the Ralph Lauren Flagship Store 

Do you have advice for other horse people?  


"Never stop learning. Listen to your horse.  Leave your temper behind. I love to teach, and I am always learning from each horse and trainer I meet.  As my grandmother often said, "there are many roads to Rome". Every horse will teach you something if you listen.  Go out and learn from other instructors and trainers.  I always encourage my students to learn from others, not just me.  It can be such an enriching experience, especially if you travel out of your comfort zone - go visit another discipline and you'll be amazed at what knowledge you will gain.  My other piece of advice would be to teach from both sides of the horse.  What they learn on one side, they must learn to be able to do from the other." 


And your favorite Simple Equine product?  

"I'm a fan of the Nourishing Avocado Tail Treatment.  I used it on my horses, but also in my own hair.  I also use the Healing Calendula Salve on myself!"  


Though our time chatting was up, I spent part of the afternoon with Cari and some of her clients learning about how Cari uses essential oils on horses.  She had her 17 year old trick miniature horse, Mini Hop, join us in her living room as she performed a treatment on him.  (Mini was featured in a pilot TV show for Spike TV. ) You could tell he was ready for his close up on set as he stood very patiently for the duration of our time together.  Having him in such close quarters also afforded us the luxury of easily being able to observe him, see his reaction (becoming very relaxed) to his treatment, all while being cozy inside Cari's home.

Cari giving Mini Hop his treatment


I enjoyed spending time with you Cari and thank you again for letting me come visit and peek into your amazing life!  


Are you interested in learning from or training with Cari?  Her Website is:  cariswanson.com, Facebook page: https://www.facebook.com/cari.swanson and Instagram:  @cariswanson17

Monday, January 16, 2017

Customer Focus - A Family Affaire





It is always a pleasure getting to know our customers a little better.  This week, I spoke with Midwesterner Lori Reglin about her multi-generational horse-loving family.  Lori, her grandparents, parents, and now her daughter have all been riders and involved with horses in one way or another throughout their lives.  That’s at least four generations of horse lovers, if not more!  



Some of Lori’s first memories were as a three year old when her parents got a pony which they kept in their suburban backyard.  At age ten, Lori and her family moved out into the countryside.  Lori, along with her younger brother and sister, became avid 4H participants.  There were many family outings; the entire family would load up their horses and head off for a weekend at a 4H horse show or all breed circuit show.  To Lori, these were some of the most memorable times of her childhood and teenage years.  


 
Once the days of 4H were over, the entire family shifted to showing registered paint horses, and then eventually in 1986 to registered quarter horses.  Lori said it was a special year because her Mother was the National Justin Amateur Reserve Rookie of the Year in her age division.  In 1987, Lori was awarded the National Justin Amateur Rookie of the Year her age group.  Lori says, “It was a year of really hard work to win the championship.  The last two weeks were particularly grueling, as we had to attend multiple shows in the South leading up to the final.  My grandparents often attended horse shows to support us, but it was unforgettable this time because my grandma joined me for those weeks in the South.”   


For Lori’s family however, horses weren’t only about riding and showing.  They of course enjoyed the horse shows and riding, but they were also passionate about breeding, and just genuinely loved being around all things horsey.  They had quite a few broodmares.  As Lori puts it, “It’s just what we did: breeding, raising and showing.”  
Fast forward in time to Lori’s daughter Amy.  Amy would often hop on Grandma and Grandpa’s ponies and older cutting horses when she was little.  Lori left the decision of whether to seriously get into riding up to Amy.  In sixth grade, Amy’s friend on the soccer team invited her to take a riding lesson at a hunter/jumper barn.  Lori believes it was Amy’s natural love of horses given to her by her family, plus the fact that there were many equally horse-crazy girls to hang out with, that really got her taking her riding seriously.  Lori says of Amy, “I think Amy really got into riding because she was able to pursue it in her own way.  There was a love of horses, and great friends to be made.  That combination made it really stick.”  



I asked Lori about Amy’s biggest riding accomplishments to date.  Lori spoke very wisely.  “When we talk about accomplishments, it’s more than just winning, it’s about the person we become.  Amy just dealt with a rather difficult horse for the past year, and seeing how she persevered is an accomplishment in itself.  There were some blue ribbons, but that’s not what it was all about.  Never giving up, learning from experiences, being proud of little improvements or a great lesson - these are the things that mattered.”

I asked Lori about the barn where she and Amy ride now.  “I grew up with a private barn and private trainer.  It was great, but it wasn’t very community orientated.  The opportunity to make friends was limited.  When we found Olympia Equine Ventures, there was always someone to talk to, laugh with, cheer you on, or learn from.  It’s a barn with no age barrier.  Amy, who is a junior in high school, has friends from ages 10 to 35, and it’s just part of the scene.  As a mom, I love it.  The parents all support each other's kids.  At horse shows, we move as a big herd, cheering each other on, and running from ring to ring.  It must be quite funny to watch us!  It helps having Brittany Harpool, our wonderful trainer, who fosters such a caring environment, where we are all encouraged to go beyond just riding but become great horse women too.”



Lori especially loves horse show weekends, because her Mom will often join in and come to cheer on Amy.  Three generations get to spend time together, and they are making many memories in the process.  “It is wonderful to have my Mom with us when Amy is showing.  It kicks up the horse show by a notch.  There is nothing like a Grandma’s love for her granddaughter.  It makes the horse show experience that much better for Amy.”  
Of course I had to ask what Lori’s favorite Simple Equine product is.  “Tail treatment!” Lori replied without hesitation.  “We have had a few horses over the last couple of years, and the tail treatment has been excellent for each and every horse.  The after effect, if used regularly, is of long lasting health and growth.  To me, it’s not at all sticky, which makes it nice to apply.”  



Thank you Lori for loving our Nourishing Avocado Tail Treatment and for letting us take the time to chat with you!  It’s a privilege to know you.  

This post is based on experience, learning and opinion.  You may or may not agree with what is written, but we hope that you will be left with information to consider, mull over, laugh at, or even agree to disagree about.  Thank you for reading.